Let Me Show You How To Measure
Your Business (an e-commerce project) ...
AND, more than that, let me do it for
FREE!
It is vital for businesses of all
sizes
to have a set of business objectives
aimed at ensuring that profitability and growth
are maintained, and that negative changes
are predicted and
mitigated.
This e-book is aimed at those businesses and
business managers seeking help and guidance in
achieving this elusive goal!
This e-book was written by a Metrics Expert
with 46 years experience in a
major multi-national company.
Over that time many lessons have been learnt
and refined. Many mistakes have been identified
and traps for the unwary have been
uncovered.
This e-book covers a model process, written in
a clear and structured manner, in a friendly
and readable style. Many charts and images are
used, with links to external further
reading.
The style is deliberately generic, so any
existing process you may be running will
benefit from this information, but for those
just starting, or where their metrics processes
have failed, there are links to an on-line
database (and on-line help) designed to assist
you to achieve a structured and disciplined
approach to this usually ad hoc process.
What is
covered?
Introduction
Planning a measurement program
Getting started
Using established processes
Roles
What IT tools should I use
Implementing a measurement programme
Core measurement programme
Measurement management processes
Communicating the results
Measuring success
Are the measures being used for decision
making?
Are the measures giving value?
Have success criteria been met?
Are the measurement results being reviewed?
Is the data being reviewed?
Is the need for a measure being reviewed?
Do the high level goals meet business
needs?
How mature is your measurement programme?
Conclusion
Appendix A Balanced Scorecard
Appendix B GQM (Goal Question Metric)
Appendix C Practical Software Measurement
Appendix D AMI (Application of Metrics in
Industry)
Appendix E Benchmarking
Appendix F Box plots
Appendix G Measurement Maturity Model
Appendix H Example of a tool
References
Introducing.... The top three steps to
successfully measuring your business, and
therefore to successfully running your
business.
"This is about creating
a real Business Measurement System
one (logical and relevant ) step at a
time"
This is solid, workable information that can
get you up and running very quickly if you'll
put the effort in. No fairy tales or huge
promises here, just cold hard information that
will show you how to ensure that profitability
and growth of your business are maintained.
The ingredients are here - no doubt - you just
need to start cooking.
Pretty soon you'll be feasting!
Yes! Paul, This is
definitely what I've been looking
for. I'm very
excited to get my hands on
this...
I fully understand
that I will..
* Learn all of the
secrets to developing measurements
to match my business drivers ~
whatever they may be.
* Get the full e-book for
just....
£19.99
F R E E
(Personal edition
only)
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I was told once by a great
marketer...
There are 3 kinds of people in the
world...
Those that MAKE Things
Happen...
Those that WATCHThings
Happen...
Those that SAYWhat Happened?
"
Are You Going To Make Things
Happen?
To Your Success,
Paul
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